![]() We’re confident that our development road map will continue to deliver more of what people are expecting, as well as some surprises that will reinforce our measurement authority. “The deep market-level streaming and consumption data is just the latest Music Connect enhancement leading the industry. “With users and usage growing week over week, the industry is now relying on the essential insights available in Music Connect,” says Erin Crawford, general manager, Nielsen Music. audio on-demand streaming data being sent to Nielsen by providers. This data currently makes up approximately 70% of the total U.S. Market-level streaming metrics have also been added to Music Connect’s Top Album/Song by Market & Metric charts, as well as to the Insight reporting tool-where clients can create and export custom reports based on their albums/artists/songs of interest. With streaming being such a crucial component of today’s music consumption, clients can use granular geographic data to plan artist campaigns and new release strategies. Paired with sales and airplay data, clients can now use Music Connect to understand the true impact of an artist’s tour, festival, promotional appearance or other regional event. This new feature helps clients better understand where the highest levels of streaming activity for a song or album are taking place, down to the market level. Access requires an account to MRC Data's Music Connect Mobile. Whether you’re in a meeting or at a show, Music Connect is your companion to what’s happening in music. Sales, streaming, airplay, social media, the official Billboard charts it’s all here and more. The latest update gives users the ability to break out on-demand audio streaming, as well as total music consumption for songs and albums, across all 210 Nielsen-measured markets-the most comprehensive market-level U.S. MRC Data's Music Connect is your complete music measurement platform. Since its launch in 2015, we’ve consistently released new features and enhancements every six-eight weeks. Music Connect is a one-stop shop for clients to access sales, streaming, airplay spins and audience, and social measurement data for the music industry. The latest enhancement to our Music Connect dashboard gives users the ability to do just that, breaking out streaming data by over 200 U.S. According to our most recent Music 360 report, 80% of American music listeners used an online streaming service (including music, video and live-broadcast radio) in the last 12 months, up from 75% in 2015.įor those in the music industry, the “where” behind the listen is important to find fans and opportunities to develop new ones. And they’re increasingly using streaming to listen when-and where-they want. On-demand audio subscription services contributing to the Billboard 200, and the above charts under their new methodology, are Spotify, Apple Music, Tidal, Amazon Music, Soundcloud, Slacker, Napster, Google Play, Groove Music and Medianet.From radio and online to movies and even video games, music listeners today have more options to find music than ever before. The move to a consumption methodology will ensure that the top-ranked titles each week on the above charts will align as the top titles of those genres on the Billboard 200. The charts making the move to a consumption methodology are:īillboard will also continue to publish pure album sales charts for the above genres, comprising Nielsen’s sales data, exclusively. 11), and will reflect album sales, track sales and audio on-demand streaming data, tracked by Nielsen Music, for the week ending Thursday, Jan. ![]() The first newly formulated genre album consumption charts will premiere on on Tuesday, Jan. As the leading music measurement service on the market, Music Connect will continue to present all of Billboard’s consumption, streaming, sales and airplay charts.” “Music Connect recently introduced genre album consumption charts and we’re excited to work with Billboard as they further adopt this methodology. “Nielsen Music is committed to setting the industry standard for music measurement and reporting,” says Erin Crawford, SVP entertainment and GM music at Nielsen.
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